What's the difference between your computer and a piano?
The answer is probably that you own a computer but not a piano.
The second answer is that people buy a piano as a piece of furniture — something that adds character to the living room and makes guests think you're cultured. Your computer, on the other hand, is an ugly box whose job is to "compute" whatever it's told.
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Except that's not quite right.
A computer is just as much a piece of furniture for your workspace as anything else in the room.
It can fit seamlessly into its surroundings, add a tremendous amount of style, and give you a completely different experience when you're sitting in front of it for hours every day.
The design of a custom-built PC expresses your unique personality — no less than a bag or a watch.
There's a common assumption that beautiful computers are meant for gaming. That assumption is wrong. A beautiful computer is something everyone deserves, and there's no reason not to enjoy one.
*Pictured: a custom-built PC assembled for a client, combining my love of computers, LED lighting, and photography.*